Topics

  • 1

    Welcome

    • Welcome

    • About Justin
  • 2

    Auction Campaign Essentials

    • Scheduling Your Campaign

    • Campaign Calendar
  • 3

    Structure Your Campaign

    • Structure Your Campaign

    • Setting Your Pre-Campaign Numbers

    • Auction Scorecard
  • 4

    Marketing Your Auction

    • Discussing your Marketing Strategy with Sellers

    • Vendor Conversation about Motivation in Advertising

    • Writing your Ad
  • 5

    Leveraging Your Auction

    • VIP Viewings

    • VIP Viewing Invite - Neighbour

    • VIP Viewing Invite - Hot Buyer

    • VIP Viewing Invite - Past Appraisal

    • Open Home & Auction Checklist
  • 6

    Seller Fundamentals

    • Seller Fundamentals

    • Seller Report Example

    • Vendor Conversation about Information
  • 7

    Handling Enquiry

    • Overview

    • Written Enquiry

    • Price Enquiry - Property previously on the market with a price

    • Price Enquiry - Recent Sales Dialogue

    • Price Enquiry - Portal Ranges Dialogue

    • Buyer Enquiry Follow Up Call
  • 8

    Post-Inspection Follow Up

    • Offers Prior to Auction are the Key!

    • Post Inspection Call - Quite Interested

    • Post Inspection Call - Not Interested
  • 9

    Handling Offers Prior to Auction

    • Example Buyer Dialogue - High Offer

    • Example Buyer Dialogue - Low Offer

    • Should I Sell Prior to Auction?
  • 10

    Reserve Set Meetings

    • Reserve Set Meeting
  • 11

    Last Week Before Auction

    • Last Week Before Auction

    • Last Week Buyer Call - Monday

    • Last Week Buyer Call - Tuesday

    • Last Week Buyer Call - Wednesday

    • Last Week Buyer Face to Face Meeting/Call - Thursday

    • Last Week Buyer Call - Friday

    • Last Minute Buyer Questions Example

    • Past Appraisal Call
  • 12

    On Auction Day

    • Auction Day Strategy
  • 13

    Post Auction

    • Post Auction Strategy